3D Architectural Renders
Photorealistic visualisations that bring your property developments to life before construction begins
What Are 3D Architectural Renders?
3D architectural renders are photorealistic images created from architectural plans using advanced 3D modeling and rendering software. These images showcase how a property will look once constructed, allowing buyers, investors, and stakeholders to experience spaces that don't yet exist.
At Render Works, we create cinematic-quality renders that are virtually indistinguishable from photographs. Our renders capture realistic lighting, accurate materials, and lifestyle-focused styling that helps buyers connect emotionally with properties and make confident purchasing decisions.
Whether you need exterior hero shots for marketing campaigns, interior renders for sales presentations, or streetscape views for council submissions, our 3D renders help property developers across New Zealand and Australia sell faster and achieve premium prices.
Types of 3D Renders
Exterior Renders
Exterior renders showcase your building's facade, architectural presence, and integration with its surroundings. These are often the hero images used in marketing campaigns.
- Street-level views showing the building in neighbourhood context
- Aerial and drone-style perspectives
- Day, dusk, and night lighting variations
- Streetscape views for council submissions
- Landscaping and outdoor amenity visualisations
Interior Renders
Interior renders bring living spaces to life, helping buyers visualise themselves in the property with carefully styled furniture, finishes, and lifestyle details.
- Living and dining areas styled for your target market
- Kitchen renders highlighting premium finishes
- Bedroom and bathroom visualisations
- Floor plan renders with furniture layouts
- Detail shots showcasing design features
Specialist Renders
Beyond standard marketing renders, we create specialist visualisations for specific purposes.
- Council and resource consent submission renders
- Shading and solar studies
- Material and finish option comparisons
- Construction documentation visualisations
- Investor presentation imagery
Who Uses 3D Architectural Renders?
Property Developers
Property developers use 3D renders to secure pre-sales before construction, attract investors, and achieve the 60-80% pre-sale requirements for bank funding. Quality renders help developments stand out in competitive markets and command premium prices.
Architects & Designers
Architects use renders to present designs to clients, explore material options, and communicate design intent more effectively than traditional drawings. Renders help clients understand spatial relationships and make informed decisions.
Real Estate Agents
Real estate agents use renders for property listings, social media marketing, and sales presentations. Quality visual content generates more enquiries and helps properties sell faster than listings with basic floor plans alone.
Our Process
Brief & Planning
We discuss your project requirements, target market, and marketing goals. You provide architectural plans, material specifications, and any reference images for styling direction.
3D Modeling
Our team builds detailed 3D models from your plans, sets up cameras and lighting, and applies materials and textures to create the foundation for photorealistic renders.
Draft Review
We provide draft renders for your feedback. This is your opportunity to request changes to camera angles, styling, materials, or any other elements before final rendering.
Final Delivery
Once approved, we render final high-resolution images optimised for web, social media, print, and large format displays. Files are delivered ready for immediate use.
Pricing & Timelines
Delivery Timeframe
Still image render packages are typically delivered within 3 weeks from project approval. This includes modeling, draft reviews, revisions, and final rendering. Timeframes may vary based on project complexity and number of images.
Custom Pricing
Every project is unique. Pricing depends on:
- Number of render images required
- Project complexity and level of detail
- Number of unique spaces or views
- Revision rounds included
Contact us for a tailored quote based on your specific requirements.
Frequently Asked Questions
What is the difference between a 3D render and a photograph?
A 3D render is a computer-generated image created from architectural plans before construction begins. High-quality renders are virtually indistinguishable from photographs, allowing buyers to experience properties that don't yet exist. Unlike photographs, renders can be created from any angle and showcase different lighting conditions, finishes, and styling options.
How long does it take to create 3D architectural renders?
Still image renders typically take around 3 weeks from project approval, depending on the number of images and complexity. This includes 3D modeling, scene setup, draft reviews, revisions, and final rendering. Rush delivery may be available for urgent projects.
What files do I need to provide for a render project?
We typically need architectural plans (PDF, DWG, or similar formats), material and finish specifications, and reference images or mood boards for styling direction. If you have existing 3D models, we can work with those too. A clear brief on your target market helps us style appropriately.
Can 3D renders be used for council resource consent applications?
Yes, 3D renders are commonly used to support resource consent applications in New Zealand. They help demonstrate streetscape integration, height and bulk compliance, shading impacts, and overall design quality. Accurate, realistic renders can reduce objections from neighbours and planners.
What resolution are the final render images?
We deliver high-resolution images suitable for both digital and print use. Standard delivery includes web-optimised versions for online listings and social media, plus ultra-high-resolution files for large format printing, billboards, and sales suite displays.
How many revisions are included?
Our standard packages include 1-2 rounds of revisions. We provide draft renders for your review before final rendering, giving you the opportunity to request changes to camera angles, styling, materials, or lighting. Additional revision rounds can be arranged if needed.
Related Services
Cinematic Walkthrough Videos
Bring your renders to life with immersive video walkthroughs that let buyers experience the flow of spaces.
Learn more →Marketing Assets
Complete marketing packages including social media content, sales collateral, and investor presentations.
Learn more →Architectural Visualisation Guide
Complete guide to 3D rendering for property development in New Zealand.
Read guide →Our Portfolio
See examples of our 3D architectural renders for property developments across NZ.
View portfolio →Ready to Visualise Your Development?
Get photorealistic 3D renders that help you sell faster and achieve premium prices. Contact us to discuss your project.